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What is meant by reverse SEO?

Discussion in 'SEO Forum' started by Famous16, May 17, 2010.

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  1. warrichpk

    warrichpk Member

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    Reverse SEO is a part of online reputation management .It is the quickest, most effective solution for dealing with bad press
    that has surfaced on the search engines about you or your company. By pushing negative listings from the front page of
    Google, Yahoo, and Bing. It is used as a tool to deal with negative word of mouth spread about you online.
    warrichpk, Sep 14, 2010
    #21
  2. C0ldf1re

    C0ldf1re Member

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    At first look, it seems a jolly hard idea to put into practice.
    C0ldf1re, Sep 15, 2010
    #22
  3. strauss01

    strauss01 New Member

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    Reverse SEO is standing management method that involves pushing back the ineffective pages from the SERP in addition to pulling the meaningful pages up in the SERP.
    strauss01, Sep 16, 2010
    #23
  4. jermeybrown

    jermeybrown Member

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    Reverse SEO strategies are used for minimizing the impact of bad publicity within the search engines’ organic listings.
    jermeybrown, Sep 16, 2010
    #24
  5. SEOArbiter

    SEOArbiter New Member

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    It's basically de-ranking the negative content and pulling up the more positive reviews, etc. In doing so, researchers will find only the good content regarding your business or organization, rather than the erroneous findings.
    SEOArbiter, Sep 16, 2010
    #25
  6. C0ldf1re

    C0ldf1re Member

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    You mean the 'unwanted findings'; and even more so if they are accurate rather than erroneous!
    C0ldf1re, Sep 16, 2010
    #26
  7. austen

    austen New Member

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    Reverse SEO is the practice of taking actions for decreasing the rank of a page or website in Google and other search engine pages.

    Reverse SEO may be used for penalyzing competition websites. It is then called negative SEO and the practice presents legal risks.

    Reverse SEO may be a more legitimate practise when the purpose is to downrank a page or website which hurt brand or individual reputation. In this case, the technique used is often to try to place new webpages above the targeted page in SERPs and where possible to push down the "bad" page onto the second result page. It may also be tempting to use negative SEO for this situation.

    Reverse SEO is an online reputation management tool use by dedicated agencies to protect their clients.

    Reverse SEO can be used to suppress negative publicity that targets your company in Google, Yahoo, and Bing. By pushing bad press onto the second, third, and fourth pages of Google, those pages will be prevented from gaining traction or attention.
    austen, Sep 1, 2014
    #27
  8. Alawi

    Alawi Member

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    Reverse SEO is also called Negative SEO and it is usually requested by other clients in order to take down their competitors by planting spam links into their website. You only need to remove the bad links by noticing the webmaster or using disavow tool.
    Alawi, Sep 1, 2014
    #28
  9. Innomedia

    Innomedia New Member

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    A follow-up seo question is: Is this black hat seo? Or gray hat seo?

    --------------------------
    SEO Company Singapore
    Innomedia, Sep 24, 2014
    #29
  10. jamesvital

    jamesvital Member

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    Reverse SEO is the process of decreases search engine rankings or de-ranking of the website from the search engine result pages.
    jamesvital, Sep 26, 2014
    #30
  11. anirban09P

    anirban09P Member

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    Reverse SEO is the practice of taking actions for decreasing the rank of a page or website in Google and other search engine pages.

    Reverse SEO may be used for penalyzing competition websites. It is then called negative SEO and the practice presents legal risks.
    anirban09P, Sep 4, 2018
    #31
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