Anchor text, sometimes referred to as clickable text, is an important part of a hyperlink-coding that connects an image or words to another webpage or part of a page. A hyperlink contains a website address that is not visible to web surfers as well as the anchor text, which is visible and shows the viewer where the link leads.The inclusion of important keywords in the anchor text can make a big difference in the final ranking of your site pages.
Anchor text Anchor text is the keyword, that targeting with the website url for ranking in the search engine.
Anchor text is really important in seo specially if you want a specific page to rank with that keyword you use as anchor text.
The anchor text, link label or link title is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the ranking that the page will receive by search engines. Since 1998, some web browsers have added the ability to show a tooltip for a hyperlink before it is selected. Not all links have anchor texts because it may be obvious where the link will lead due to the context in which it is used. Anchor texts normally remain below 60 characters. Different browsers will display anchor texts differently.
Anchor text helps your site to get a targeted keyword for your sites search engine ranking position. If you target your keyword by using anchor text it will show up in the search result page of search engine. That way you can be click and visited by people who search for a particular keyword that relates to you. Do keyword analysis for this to help you choose a better keyword to be anchored.
