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PPC and CPC

Discussion in 'Pay Per Click PPC' started by summerwilkins, Jun 18, 2011.

  1. summerwilkins

    summerwilkins New Member

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    What is the difference between cost-per-click and pay-per-click? Is there any difference between them?
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  2. Nile Hadwards

    Nile Hadwards Member

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    Re:

    They both are really the same thing.

    Like someone saying "let's go to the party".

    "I'm going to attend party".
    Jill Smith likes this.
  3. Henry Wilson

    Henry Wilson New Member

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    PPC and CPC are similar but PPC comes in Advertisement category and CPC comes in publishing category.
  4. summerwilkins

    summerwilkins New Member

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    The way I understand it is PPC is use when you want to sell a product. While CPC is use when you want to ptomote a product. Did I get it right?
  5. Addie.B

    Addie.B Member

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    I hope this example clears the difference:Google AdWords- PPCGoogle AdSense- CPC
  6. loremar

    loremar Member

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    The difference is concerning whether your a publisher or an adveriser. If you're a publisher then your concern is ppc; it means you get paid everytime someone clicks the ads in your site. If you're an advertiser then your concern is cpc; it means you will pay every click in your ads.
  7. summerwilkins

    summerwilkins New Member

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    This is a lot of help. Thanks for the information. I appreciate it.
  8. nestrellejohn

    nestrellejohn New Member

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    They are the same PPC generally refers to the overall industry of paying for traffic.CPC I refer to as a measurement of how much a click costs.
  9. aimee

    aimee Member

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    well i am not satisfied with the same define..will you explain some more..
  10. mickeymini

    mickeymini New Member

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    Pay per Click (PPC) or Cost per Click (CPC) both have slight difference, PPC is online marketing technique that help your business to get consistent traffic from relevant search results .Through PPC we can advertise our ad on Google and for it we have to pay some cost for every click that any user perform while searching our keywords .The cost we paid for every click to Google is (CPC- Cost per Click )is a measuring parameter and it is entirely concerned with a fixed amount to be payable at per click but in case of bidding for particular keyword then it changes according to keyword competition.If CPC is less then it would increases ROI or business.
  11. CindyJohnson

    CindyJohnson Member

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    PPC and CPC both sounds same, but there is a slight difference between them.
    PPC- Google adward
    CPC- google adsence
  12. ramphal

    ramphal Member

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    PPC stands for pay per click - It is a way of Google adword for advertisers to run their ads on internet. In this An advertiser have to pay certain amount on each click on his ads.
    While cpc stands for cost per click - it is a part of Google Adsense in which a publisher(blogger/website owner) get certain amount on each click on the ad that is published on his website.

    PPC Management company India

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