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General SEO Approach for Bing

Discussion in 'Bing' started by Brainshakers, Dec 8, 2010.

  1. Brainshakers

    Brainshakers Member

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    Hi,

    Consistency: Ensure the signals are pointing in the same direction. URL structure and canonicalization, internal linking, rel=canonical tags, XML sitemaps, robots exclusions, should all follow canonical standards for your site.

    Efficiency: Enable compression and http conditional GET with If-Modified-Since to give the crawler a break. (Bingbot supercedes msnbot, but the latter should still be used in robots.txt and elsewhere redundantly with bingbot until officially deprecated.) Microsoft has a handy tool for checking both compression and conditional get requests.

    Quality: Have high-quality content. Don't try to squeak by with thin content and lots of authority pushed through the link profile.

    Links: While I hate to say it, Bing's engine certainly appears susceptible to link spam. Not a good thing, and I'm not advocating anyone follow the path of paid links, but they sadly seem to work all too well on Bing today.
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  2. balivillas

    balivillas Moderator

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    If you balance the amount of your links in not so trusted site and to other website that have been up for a long time with good reputation, I think it's OK to pursue some aggressive link building stratefy like link buying and viral approach.
  3. jayrudalf

    jayrudalf New Member

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    Well it is nice to see your views on bing. I personally believe for bing we must promote our site in as many sites as we can.
  4. transcribe

    transcribe New Member

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    Bing indexes sites slower than Google, is it true?

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