Discussion in 'SEO Forum' started by rizwan007, Oct 16, 2009.
This article on the techniques of black hat SEO will definitely be helpful. Have a look..
When efforts of SEO professionals while optimizing a websites confirms to that of search engines, the process is called white hat SEO. On the other hand, black hat SEO comprises techniques that are deceptive nature and aim at instant increase in ranking of a website. White hat SEO technique comprises of informative content creation, targeting competitive keywords, making the website search engine and user-friendly etc. Along with the above, SEO professionals performing white hat SEO go for link building popularity, social bookmarking and blogging.
Common Black Hat techniques are spamdexing, link harvesting and keyword stuffing. SEOs performing this activity use hidden text (either as text coloured similar to the background or in an invisible positioned off screen) to mislead search engines. Cloaking is another popular Black Hat technique. This application gives a different page result when a page is being requested by a human visitor or a search engine.
Penalties for black hat technique
Search engines have strict guidelines for black hat. A website can be penalized or banned for performing black hat SEO. Search engines can reduce the ranking of such websites or can eliminate them from listing permanently. BMW and Ricoh are examples of stringent actions taken by search engines for black hat practice. In 2006, Google also removed PPC Agency BigMouthMedia from its listing.
Here i give the simple definition about black hat & white hat SEO:-
Black hat SEO: Black hat SEO is primarily about “cheating”,“manipulating” search engines. It is also about 'misrepresenting content to search engines'.
white hat SEO: White hat SEO is website designers that "play nice" and try to follow all of the search engine guidelines to optimize their site.
In simple words,White Hat SEO comprises of techniques that are ethical and Black Hat SEO comprises of techniques that are unethical.
The most common example is spam-indexing. According to Google, even buying/selling back-links is unethical and the websites involved in such activities could be penalized by Google.
white hat seo is the original method followed by the seo analyst,which is said to organic seo,whereas black hat seo is the inorganic method,which not to be followed to be on the safer side.
Using Black-Hat SEO to build your business is much like building a house on sand. You may get faster gratification but eventually the house will collapse around you.
White hat SEO techniques that search engines accept. White hat SEO techniques are beneficial for site visitors as well as for search engines. The best method to get good traffic to your site, but it is very time consuming method. ..Black hat SEO is the use of techniques that are unacceptable to search engines to boost a page's position in search results. They have no benefit to site visitors. That can lead their sites penalized by search engines.
Black hat techniques are used for quick top rankings, doesn't benefit long term coz sooner or later Google will recognize the black hat technique, and the website will be penalized or ultimately be banned from the search engine results.
Black Hat technique is temporary high ranking for Search Engine if someone report or caught by bot that you're using that technique you will be penalized or banning by Search Engine.
dont' use the black seo, you will be punished by google
Well, the main difference is the risk you're taking from becoming victim of "google penalty" - usually so called black hat techniques are these that violate rules and guidelines, thus causing penalty. If you're asking why people are using them - it's because they bring almost immediate high rankings and huge amount of traffic, the main users of such techniques are ultimate spammers - like those folks that sell v-i-a-g-r-a and p-o-r-n for example, or even worse stuff. As a rule and as the nature of their market is they do not care of the penalty that is gonna ban their site, but what they want to achieve is best achieved by "black hat SEO" - fast increase of traffic and sales in a short term of time.
Some competitors in Search Engine use Google Bowling(it is also a black hat technique) to target web site to rank down in Search Engine.
Of course, I still prefer to use white hat seo. It's a good practice to use white hat method if you want a long term effect of your site.
Black Hat and White Hat technique is always part in SEO everyday.
Black hat is an unethical method in doing seo. It can only help your site for a short time or your site me might ban by google. In white hat, you can get a long term effect of your site and it is following the rules of google.
Using a white hat technique are doesn't affected from updating the algorithm of Google Search Engine.
Black Hat technique is get a top ranking position quickly but it is temporary until the website is penalized or banned by Search Engine while White Hat is a legal method of optimization, we should the patience and see the permanent top ranking result in Search Engine.
to put it simply,white stands for justice,black is evil.
white is abidance by the rules,black is to breaking the rules.
white take long time but steady and effective,black is rapid and dangerous.
I'm using a White Hat and Gray Hat SEO to improve the rankings of targeting keyword in Search Engine and to generate more traffic of a website.
Of coure white hat if you want your site to have long term effect in terms of ranking.
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